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January 29, 2026

12 non-standard use cases for QR codes

QR codes never really disappeared, but their role has changed. They are no longer just shortcuts to websites or digital…

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The power of branded URL shorteners for brand recognition

12 Automation Flows Every SaaS Needs

Think about the last time you signed up for a free trial of a new software tool. Did you start…

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4 Personalized Marketing Strategies that Actually Work

11 ideas how to use AI in marketing automation

Marketing automation has long promised to save time, scale campaigns, and increase personalization. Yet, until recently, most platforms were limited…

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How to Increase Link CTR: 5 Easy-to-Follow Strategies

10 ways to turn every link into a lead generator

A link is a lot more than just a link. It's a telling sign of where your audience's interests lie,…

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How to Increase Link CTR: 5 Easy-to-Follow Strategies

11 marketing automation workflows to apply in your business

Marketing automation has moved from being a nice-to-have to a necessity. Businesses no longer compete only on product or price…

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The power of branded URL shorteners for brand recognition

10 ad copy practices to boost CTR overnight

Click-through rate (CTR) is the heartbeat of online advertising. It’s the metric that tells you how many people not only…

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9 Tips to Make Links Easy to Read

10 tips for tracking campaign performance

Over the years, I have learned that one of the most important aspects of marketing is being able to track…

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What the iOS 14 Update Means for Retargeting

11 tricks for boosting CTR with personalization

Personalization is a hot topic in marketing, but it can be a challenge. Not only do you have to collect…

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The 2021 Top KPI Tools You Need to Succeed

10 ideas to automate sales follow-ups with zero extra effort

If you’re reading this, chances are you’re tired of hearing yourself say, “Did I send that follow-up?” If you’re like…

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Why should you choose a Link Shortener That Isn't the Google URL Shortener in 2021

Integrating AI with classic automation: What works, what breaks

The automation boom of the last decade changed the way businesses operate—from SaaS and e-commerce to manufacturing, finance, and health.…

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