Click-through rate (CTR) is the heartbeat of online advertising. It’s the metric that tells you how many people not only…
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The automation boom of the last decade changed the way businesses operate—from SaaS and e-commerce to manufacturing, finance, and health.…
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Want to start and track link performance like a seasoned marketer? The handy guide covers everything you need to know…
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The automation landscape has evolved dramatically in recent years. What once required dedicated IT resources and extensive coding knowledge can…
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Trust is currency. Every click, every visit, every conversion hinges on whether someone believes what they see. A critical, often…
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Custom short URLs help you increase brand visibility, brand recognition, and overall influence. They also make it easier to track…
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Running a WooCommerce affiliate campaign can be a game-changer for growing your online store — but only if it’s managed…
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Why they’re more than shortcuts—and how smart brands use them to bridge the gap between curiosity and conversion QR codes…
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You’ve probably heard of link cloaking. If you’ve ever clicked an affiliate link that looked like “yourbrand.com/recommends/toolname” instead of a…
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This is a tough time for businesses, both large and small. While the COVID-19 pandemic has changed the way we…
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